Today we sit down with Josh Pladies, a buddy of mine and owner of Clutch Swimbait Co. Josh started Clutch to fill an internal need to always be tweaking and tinkering with baits, and has grown into an absolute passion. Josh focuses on bait design from an engineering perspective in lieu of an artistic standpoint allow for his baits to be designed around performance and fish catching ability. Too many swimbait companies anymore are trying to make a bait that will simply look cool on a pegboard. Josh designs baits to be fish catchers first and foremost, and will not cut corners or take the easy way out when it comes to bait design. Performance is everything, and it shows in the products they build. This conversation spans everything from Josh's beginnings, to an in-depth chat about swimbait fishing, covering the gear you need, and much more. It has been a fun ride watching Josh's business explode over the last year or two-from Elite Series pros fishing his baits, to viral TikTok videos, and I'm happy to have him on the show. 

HTTPS://WWW.CLUTCHSWIMBAITCO.COM

Follow along on Clutch's social media:

Facebook: Clutch Swimbait Co
Instagram: @clutchswimbaitco
TikTok: @clutchswimbaitco
YouTube: https://www.youtube.com/user/172jmp

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