In this episode of The Brand or Bust Show, I’m flipping the script a bit. This one isn’t about brand strategy or brand positioning tips—it’s about something way more basic but just as powerful: supporting small and medium-sized businesses without spending a single dollar.

I break down 10 ways you can show up for the business owners in your life—whether they're friends, family, or just local businesses you believe in. These are practical things you can do online in just a few minutes that actually move the needle for small businesses struggling to stay visible in this economy.

We’re talking likes, shares, reviews, referrals, and a few moves you probably haven’t even thought of—but they make a legit difference.

Give it a listen, pick a few businesses, and take action this week.

Let’s go.