The business of design is ever changing and the need of the hour is to establish a solid system for marketing, so that you can leverage that power to get to more and more clients. Marketing is the engine of growth that will take the brand to newer heights.You may have a fantastic product in the pipeline but if you do not have a fool proof marketing and sales strategy, you are going to fall face down!
If you want to understand further listen to my episode and also read this blog
https://crackpot-by-cps.typof.in/store/blog/10-proven-marketing-strategies-for-your-illustration-and-design-business-in-2023