In this episode: we break down how to make your business stand out, and make your competition irrelevant with the brilliant Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne; Chris reinvents theme parks and fish & chip shops; and David shouts about a butcher in Fife.

Got a story? Question for the show? Get in touch: [email protected]

"My ideal theme park is one where there's nobody else around, and all the rides are replaced with sofas."

"It's not about a tweak around the edge."

"There is no food that Irn Bru doesn't go with"

"It's a fish and chip restaurant with je ne sais quoi!"

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Founders Anonymous is an Impact and FixSpec production.