Neal Zuckerman, Senior Partner and Chair, Global Institute for the Future of Television at BCG, shares his unique journey from military service at West Point to thought leadership in media and journalism. We explore the challenges facing legacy media, the decline of local news, shifting consumer habits, and the disruptive impact of emerging technologies. From his perspective on advertising's attention economy to the government's role in addressing market failures, Neal offers his bold vision of the future.

00:00 Meet Neal Zuckerman

05:34 Legacy Media's Growing Pains

12:41 Challenges Facing Local News

32:41 How Emerging Technology Will Shape Media

37:23 Rapid Fire Questions

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Produced by Next Chapter Podcasts

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