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In this episode, Kenny Groom from Beyond Normal Media shares invaluable insights from interviewing over 100 founders. He opens by introducing the mission behind Beyond Normal Media and its focus on elevating underrepresented voices through storytelling.

Kenny explores the power of emotional connections in storytelling, showing how vulnerability and honesty leave a lasting impact. He dives into the contrast between real stories and the polished, “perfect” narratives often seen online, using examples from founders like Pabel Martinez and Pauleanna Reid—who’ve embraced risk and resilience to stand out.

Offering practical advice for founders, Kenny encourages embracing imperfection to forge deeper bonds with audiences. He closes with a call to action, sharing how small businesses can leverage authentic storytelling through Beyond Normal’s 1-hour Content solution.

This episode is part of Beyond Normal Media’s testimonial series, offering a behind-the-scenes look at their evolving content strategy and commitment to real storytelling.

1 Hour Content | Beyond Normal Solution
You’re busy running your business. Answer 10 quick questions—we’ll handle the content creation.

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