<p>At NFDA in Chicago, Lance Ray of Pierce Chemical stops by the show, not to talk Pierce Chemical and embalming, but to share the story of the death of his father. </p>

At NFDA in Chicago, Lance Ray of Pierce Chemical stops by the show, not to talk Pierce Chemical and embalming, but to share the story of the death of his father.

#100 Lance Ray

Funeral Directors, Ryan Ballard and Brian Waters discuss life, death and the story of funeral service.

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#100 Lance Ray

#100 Lance Ray