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Isidro grew up in Silicon Valley (San Jose) before there was a Silicon Valley. He was an immigrant and came from Central Mexico alongside his family for a better life. His better life came in the form of a Taco Truck. He and his family endured racism - anyone with a badge was a threat. Listen to this episode to gain insights on what it was like to have a Taco Truck, working before school as a child, what is was like to be an unwanted "newbie" to the community, how with life he has looked back to connect the dots that have beautifully illustrated that those dots were needed to make him the proud son of TAQUERO.
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Isidro grew up in Silicon Valley (San Jose) before there was a Silicon Valley. He was an immigrant and came from Central Mexico alongside his family for a better life. His better life came in the form of a Taco Truck. He and his family endured racism - anyone with a badge was a threat. Listen to this episode to gain insights on what it was like to have a Taco Truck, working before school as a child, what is was like to be an unwanted "newbie" to the community, how with life he has looked back to connect the dots that have beautifully illustrated that those dots were needed to make him the proud son of TAQUERO.