SUMMARY:

In this episode, Aaron and Terryn unpack why operations only feels "boring" when teams get stuck in loops or over-systemize without fresh challenges. They share how staying engaged in ops requires intentionally creating space for new problems to solve—delegating repeatable work, developing people underneath you, and continuously taking on new projects that re-engage your brain. The conversation emphasizes leadership responsibility: keep your team energized by aligning roles with what excites them while still accepting that some grind is part of building strong operators.

They then deep-dive into recruiting—especially overseas hiring and VAs—breaking down a practical, human-first hiring process: real screening (not just keyword filters), staged interviews, trials, and personality fit. Aaron and Terryn outline where VAs work best (task-based ops, customer support, data work, marketing ops) and where they don't (high-risk or ultra-niche expert roles like ad buying or financial control). The episode closes with a framework for smart global hiring: match role complexity to talent level, design clear SOPs, be intentional about time zones and customer-facing communication, and structure your org so overseas support amplifies—not replaces—high-touch leadership roles.

Minute by Minute:

00:00 The Excitement of Operations 06:11 Engagement and Delegation in Leadership 11:36 Effective Recruiting Strategies 17:30 Navigating Virtual Assistance 23:05 Final Thoughts and Reflections