Kenneth Johnson is the founder of East Coast Executives, an executive search and career services firm.

We can learn a ton from Kenneth, in particular, what he learned about going after bigger clients.

Key points:

• The 3 essentials to hiring the right person for your team
• Why small companies are well positioned to win business from big clients
• An alternative way to bring on staff members while minimizing your risk
• A smart old-school way to build strong business relationships
• How to build a brand that makes you attractive to companies you want to work with
• How to know when to persist vs. when to pivot
• The one thing that will ensure you will succeed

Listen to the 25-minute episode here:

Watch the episode here:

Show notes:

• East Coast Executives
• Diversity in Action Magazine
• The Career Seekers Radio Show

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