As a creative person your mind is probably buzzing with ideas day in and day out. It can sometimes feel like your head might explode, and these ideas can keep you awake, obsess you when you’re trying to do something else, and generally leave you feel frazzled and frustrated because you don’t know which ones to run with.

So… how do you work out which ideas to grab hold of and which ones to let go.

In this episode I chat with Kez from The Handmade Biz Planner about this very topic. Kez ran her own handmade business for 5 years, and she’s also spent many years in the corporate world, learning about business and systems.

Kez creates online resources that help add value to your creative business through forms and processes that can help you beat that feeling of overwhelm.

The idea behind her business is ‘careful, gentle planning’.

So, let’s learn a bit more about her, and about what she calls the ‘Ultimate Brainstorm Process’!

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Quotes and Highlights from this Episode:

* Kez put together all her skill sets to create her business The Handmade Biz Planner.

* Firstly there is the Creation phase.

* Write everything down, every little (or big!) idea to help keep your mind clear.

* Keep a notepad beside your bed to collect ideas as they pop up.

* So, how do you decide which crazy ideas to follow? Enter the Prioritise phase.

* Make sure you have a criteria to check the ideas off against.

* Does the idea fit with your core values? Does the idea suit your ideal customer? Does it fit within your business goals?

* Then comes the Planning phase.

* You need to put these ideas into a plan.

* Create a road map of what you want to do and where you want it to take you.

* Then you need to work out the action steps.

* Do it now, do it later or don’t do it at all.

* Don’t become trapped by the processes, make it work for you.

* ‘Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma which is living with the result of other peoples thinking and don’t let the noise of others opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition, they somehow already know what you truly want to become.’ {Steve Jobs}

 

* Kez is giving away a Daily Planner downloadable PDF for subscribers of to #HandmadeBusinessToolkit – So make sure you sign up here if you haven’t already!

* You can find Kez online at The Handmade Biz Planner (This site/resource is no longer available), Instagram and on Facebook.