This week we hosted Ever Gonzalez; Founder and President of Outlier Magazine and Host of Outlier on Air. As a content creator and mentor in the space of business development. Ever brings to the show his knowledge and experience specific to creating environments that harbor growth and expansion for entrepreneurs. 
In the first segment, we hear his story and background. He shares the pivotal experiences of being a young, poor hustler that learned how to live in the fray and do things his own way. We discuss the “suck-cost fallacy” and how he has been able to time the successes and failures of his projects throughout his life.
In the second segment, we go further into what being an Outlier means. He shares the philosophy behind what inspired him to create the co-working space in St. George, UT, the podcast Outlier on Air as well as his Conference Series. He shares a strategy for social media that can help get your brand more noticed. We also discuss the conflicting ideals of “ Play to Your Strengths” vs. “Learn All the Skill Sets You Can.” It’s a must listen! 
If you’ve had feelings of solidarity throughout your entrepreneur journey and wondered if you’re alone, listen in! Want to know how to go about addressing your weaknesses and gaining confidence? Listen in! 
Links: Bryce Prescott’s Interview on Outlier on Air. 
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For the personal blog of Bryce Prescott, visit IamMrPrescott.com for his passions and opinions outside of his business pursuits.