Data are Sexy Podcast

1.03 - The Magic of Analytics: Getting Your Data Investment to Pay-Off


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Today’s podcast is all about the Magic of Analytics. Specifically, it is about you, the non-technical business leader, and how to get your investment in data to pay off.

I've included three little tips to use when you are looking at your own data. And I’ll give you these tips with the backdrop of the three types of Data Analytics:  Descriptive, Predictive, and Prescriptive.

The tips are questions you ask yourself (or of those reporting the data):

  1. What is this?
  2. What does it mean?
  3. What must I do?

Extra resources: The Art of the Longview by Peter Schwartz



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tarakenyonphd.substack.com
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Data are Sexy PodcastBy Tara Kenyon, PhD