Suzie Betts has just been crowned World Number One sports product start-up, at the ISPO in Munich, Germany.

The Melbourne Mum-of-three founded her Boob Protect product in 2018, after sensing a coming crisis- the lack of protection for female athletes, just as female sport was starting to boom.

About 60% of Aussie Rules and Rugby League female athletes receive knocks to the breasts. Only 10% of those injuries are reported to medicos.

Trauma to the breast tissue can have catastrophic consequences.

Suzie is on a mission to make women and girls safe while playing, and raise awareness.