Sometimes the most powerful moments happen when you least expect them.

This morning I received three Instagram notifications that completely changed my day - and by the end of this episode, you'll understand why what happened next proves one of the most important principles about generosity, authenticity, and how going the extra mile always comes back tenfold.

In this episode, I share the incredible story of three colleagues who turned a team retreat day into a viral marketing moment that money can't buy.

From their creative Instagram post featuring my book, to the ripple effect it created, this story perfectly illustrates why going above and beyond always gets rewarded in unexpected ways.

What You'll Learn:

• How to turn appreciation into opportunity (whether you're in business or not)
• Why the most powerful marketing often comes from the most unexpected places

Key Takeaways:

• Most people do the minimum - those who go the extra mile stand out
• When you celebrate what you love (instead of just consuming it), magic happens
• Authentic brand evangelism can't be manufactured, only inspired
• The compound effect of genuine enthusiasm creates opportunities you never imagined

This isn't just a story about marketing - it's about the power of human connection, creativity, and what happens when you lead with generosity.

Whether you're an entrepreneur, an employee, or someone who simply wants to create more positive impact in the world, this episode will inspire you to think differently about how to show appreciation and support others.

Resources Mentioned:

• You can buy the book here
• Subscribe to the weekly newsletter here
• Follow me on Instagram here
• Follow me on LinkedIN here
• Follow the incredible women who started it all here: https://www.instagram.com/nefrealestate/