Today’s riff is inspired by a lesson I learned back when I was a one-woman marketing department at a remote TAFE in northwest Australia. We had this boring-sounding course on email management that no one signed up for—until we renamed it: Email Hell to Email Heaven. Boom. It sold out three times.

So yep, naming matters.

But what really stuck with me from that course was a deceptively simple idea: stop organising your inbox like it’s 2005. Folders? Forget them. Just use search. That one shift helped me go from 364 unread emails (as of this recording!) to inbox zero.

In this episode, I share:

• My personal (and slightly rogue) strategy for clearing digital clutter
• A reminder that unsubscribing is self-care
• A confession about overthinking replies and what Alan Weiss would do instead
• A shoutout to my super-responsive mate Sarah—email legend

I also ask: What would you do if you saw 364 unread messages staring back at you?

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