In the online space, there's this huge assumption that "mums don't spend money", and thinking that this is one of the reasons why businesses aren't converting clients. So, if you are a woman in business that serves mums and struggling to convert clients, then this episode is for you. In this episode, I talk about marketing and messaging that builds trust and the 3 types of content required for you to be able to create a steady flow of clients. The key topics I cover include: ...