October 17, 2019

107: Becoming a Multi-Product Company (with Amir Salihefendić)

26 minutes

Derrick and Ben welcome Amir Salihefendić, founder and CEO of Doist. Ben was able to break away from Slack and uses Doist’s Twist app at Tuple for team communication.

Also, Ben and Derrick share updates and experiences about their businesses that spark familiarity and advice from Amir based on his entrepreneurial adventures.

Today’s Topics Include:

Founder Therapy: Derrick helped talk Ben off the ledge and figure things out with Tuple

Live and Learn: An entrepreneur starting a business is on a psychology rollercoaster

Ben’s path forward to break past lull via positive momentum and mood

Short-and-Simple Answer: Derrick should only focus on long-term goals for StaticKit

Looking forward to new release of Todoist in a few weeks? New features added with emphasis on improving existing design and workflow

360 Review: Stop doing development, and focus time on CEO role and responsibilities

Balancing Act: Difficult to start companies and launch multiple products; but worth long-term investment and effort

Unless your target audience is college students and you enjoy fighting churn, Doist’s pricing strategy isn’t recommended

Synchronous vs. Asynchronous: Working remotely may impact your mental health

Links and resources:

Doist

Twist

Todoist

Success Ten Years in the Making with Amir Salihefendic of Doist

Slack

Rob Walling

Fooled by Randomness

Tyler Tringus

Nathan Barry

MicroConf

Drip

jQuery

Adam Wathan

WeWork

Out of Beta Podcast

Bootstrapped Web Podcast

Art of Product on Twitter

Derrick Reimer Website

Derrick Reimer on Twitter

Ben Orenstein Website

Ben Orenstein on Twitter

Tuple

Tuple’s Pair Programming Guide

StaticKit

TinySeed

Using Tailwind CSS with Next.js

Level

...more

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By Ben Orenstein and Derrick Reimer

4.9

6464 ratings