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108: The Sears, Roebuck & Co. Catalogue; Or, Amazon's Spiritual Ancestor
Happy Belated Thanksgiving, dear listeners! It’s a time of gratitude (and delicious food), and when it comes to things in our lives we’re grateful for, one thought comes to mind immediately. No, Rob, not the seven perfect seasons of “The Golden Girls,” although Bea Arthur is always the right answer. It’s the fact that we can order whatever our hearts desire and have it delivered in two days or less. In fact, it’s such a cornerstone of modern life that you’re probably asking yourself, how did people even survive before we could get huge boxes of toilet paper to just show up at our door with a single click? Well, as it happens, ordering items for delivery is hardly a new concept, and two entrepreneurial go-getters in the late 19th century built a merchandise empire upon just that concept.
Ray teaches Daniel and Rob about Rich Sears and Alvah Roebuck, the founders of the eponymous mail-order catalog which upended the store-based retail industry; how the combination of Rural Free Delivery and westward expansion inspired their novel approach to sales; why your house might be worth more than you thought; some of the strangest and most concerning items contained in the pages of the catalog through the decades; and how this once-trailblazing concept - selling and shipping directly to consumers - has now become the predominant method of shopping.
If you like what we’re doing, please support us on Patreon, or you can subscribe to our bonus content on Apple Podcasts. And we’d love to find even more listeners, so if you have time, please leave us a rating or review on Apple Podcasts, Spotify, or wherever you listen to podcasts. And if you have any other thoughts or feedback you’d like to share with us, we’d love to hear from you - feel free to email us or send us a message on social media.
TEAMRay Hebel
Robert W. Schneider
Mark Schroeder
Billy Recce
Daniel Schwartzberg
Gabe Crawford
Natalie DeSavia
EPISODE CLIPSSears Air Conditioner Commercial
Sears ‘Where America Shops’ Commercial (1976)
Sears “Softer Side” Commercial 1998
ADDITIONAL MUSIC & SOUND EFFECTS“Happy Bee” and “Drankin Song”
• Kevin MacLeod (incompetech.com)
• Licensed under Creative Commons: By Attribution 4.0
• http://creativecommons.org/licenses/by/4.0/
Additional Sound Effects from Final Cut Pro, iLife, and Logic Pro
View all episodes
By Robert W. Schneider
5
6666 ratings
Happy Belated Thanksgiving, dear listeners! It’s a time of gratitude (and delicious food), and when it comes to things in our lives we’re grateful for, one thought comes to mind immediately. No, Rob, not the seven perfect seasons of “The Golden Girls,” although Bea Arthur is always the right answer. It’s the fact that we can order whatever our hearts desire and have it delivered in two days or less. In fact, it’s such a cornerstone of modern life that you’re probably asking yourself, how did people even survive before we could get huge boxes of toilet paper to just show up at our door with a single click? Well, as it happens, ordering items for delivery is hardly a new concept, and two entrepreneurial go-getters in the late 19th century built a merchandise empire upon just that concept.
Ray teaches Daniel and Rob about Rich Sears and Alvah Roebuck, the founders of the eponymous mail-order catalog which upended the store-based retail industry; how the combination of Rural Free Delivery and westward expansion inspired their novel approach to sales; why your house might be worth more than you thought; some of the strangest and most concerning items contained in the pages of the catalog through the decades; and how this once-trailblazing concept - selling and shipping directly to consumers - has now become the predominant method of shopping.
If you like what we’re doing, please support us on Patreon, or you can subscribe to our bonus content on Apple Podcasts. And we’d love to find even more listeners, so if you have time, please leave us a rating or review on Apple Podcasts, Spotify, or wherever you listen to podcasts. And if you have any other thoughts or feedback you’d like to share with us, we’d love to hear from you - feel free to email us or send us a message on social media.
TEAMRay Hebel
Robert W. Schneider
Mark Schroeder
Billy Recce
Daniel Schwartzberg
Gabe Crawford
Natalie DeSavia
EPISODE CLIPSSears Air Conditioner Commercial
Sears ‘Where America Shops’ Commercial (1976)
Sears “Softer Side” Commercial 1998
ADDITIONAL MUSIC & SOUND EFFECTS“Happy Bee” and “Drankin Song”
• Kevin MacLeod (incompetech.com)
• Licensed under Creative Commons: By Attribution 4.0
• http://creativecommons.org/licenses/by/4.0/
Additional Sound Effects from Final Cut Pro, iLife, and Logic Pro