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Professor Adam Clark of Chapman University is studying something that is notoriously difficult to assess: the authenticity of an organization’s commitment. In this powerful conversation, he talks with Anita about whether and how an organization’s authenticity may evolve over time. Thestakes are high, with firm survival turning on getting authenticity right.
By Anita McGahanProfessor Adam Clark of Chapman University is studying something that is notoriously difficult to assess: the authenticity of an organization’s commitment. In this powerful conversation, he talks with Anita about whether and how an organization’s authenticity may evolve over time. Thestakes are high, with firm survival turning on getting authenticity right.