If you're wondering what is growth marketing or what is a growth marketer, this post is for you.

Digital marketer, entrepreneur & angel investor Neil Patel

I’m a Los Angeles-based digital marketing consultant, and I had the honor of connecting with global lead generation and demand generation master Neil Patel.

He graciously walked me step-by-step through what it takes to be a growth marketer.  As an SEO consultant and content marketer myself, it was an honor to connect with him.

In terms of credentials, here are some of his:

US President Obama's top 100 entrepreneurs under 30 list

the United Nations top 100 entrepreneurs under 35 list

and Forbes Magazine top-10 marketing guru list

But that still doesn’t do him justice. Because he’s also a really nice guy. Humble, approachable and easy to talk to.

And I can't be alone, because his CEO Mike Kamo has a 100% approval rating on Glassdoor, and Neil hired him.

Neil Patel Digital's ratings on Glassdoor.

If you're in a rush and this post is TLDR, you can jump to the specific section you're interested in here.

Table of Contents

Why Neil Patel Shares Growth Marketing Hacks

How Neil Patel Picks Tech Startups to Invest In

Personality Traits Neil Patel Looks for in Founders

How Neil Patel Creates Top Ranking Blog Posts

Neil Patel's Headline Optimization Strategy

How Neil Patel Creates Top Ranking Podcasts

How Neil Patel Ranks for Competitive Keywords

How Neil Patel Decides When to Blog and Podcast

Sliders and Pop-Ups vs Content Injections

Neil Patel's Favorite Lead Gen Tools

Neil is the real deal. If you follow these easy growth marketing techniques, you're organic traffics will grow.

1. Sharing Growth Marketing Hacks

He’s probably the most generous digital marketer alive, sharing tons of useful, evergreen “how to” growth marketing hacks for free.

Neil publishes tactical growth marketing content on his popular Neil Patel blog.

He produces a daily podcast called Marketing School with Eric Sui.

And he maintains a popular YouTube channel that's always overflowing with fresh, informative, useful content.

In my opinion, his collection of work are probably the best growth marketing hacks of all time.

He’s entirely an self-made man who has bootstrapped a veritable empire from next to nothing.

He’d never call it an empire.

But it is.

And if you know me, you know that I always call a spade a space.

Neil also invests in and has grown a number of his own self-serve, lower-priced software-as-a-service offerings.

They're all digital marketing related and include Crazy Egg, Kissmetrics, Hello Bar and Ubersuggest.

He’s also established a global digital marketing agency called Neil Patel Digital with 7 offices worldwide. 

His firm grows traffic for small and medium-sized businesses and enterprise clients through SEO, paid digital, conversion optimization and email marketing funnels.