This episode features Megan Peitz, founder and CEO of Numerious, who delves into effective strategies for presenting conjoint analysis results. Megan shares her expertise on aligning stakeholder objectives, simplifying complex data, and using simulations to drive actionable insights. Through a detailed framework encompassing alignment, translation, simulation, visualization, and activation, Megan offers practical tips and real-world examples to elevate your conjoint analysis presentations. Don't miss this comprehensive guide to turning data into decisive action!

00:00 Introduction and Disclaimer

00:38 Welcome and Speaker Introduction

02:14 Understanding Conjoint Results

05:13 Framework for Presenting Conjoint Results

06:00 Pillar 1: Alignment

13:02 Pillar 2: Translation

19:23 Pillar 3: Simulation

28:09 Pillar 4: Visualization

30:30 Pillar 5: Activation

38:18 Typical Deck Outline and Conclusion

48:13 Closing Remarks