The luminous greens, oranges, and blues immediately draw the eye. Particularly when tracing the contours of athletic shoulders and thighs. Of course, that is the point—to be conspicuous and identifiable wherever it’s used.

• The Skeptic's Guide to Sports Science book: https://www.nbtiller.com
• Skeptical Inquirer magazine: https://www.skepticalinquirer.org
• Original article & references: https://skepticalinquirer.org/exclusive/kinesio-tape-a-magnificent-marketing-machine/

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