Design Wake-up

11 - Live Commerce and how it will shape social media. A bidding war between Amazon, TikTok & Meta.


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We dedicated this episode to reflect on the future of live commerce and the impact that will have on social media platforms such as #instagram #facebook and #tiktok. Why do we think it failed in the Western world today? The companies that are likely to be the winners in this space. And finally, how companies like #amazon are using design techiques to test the next iteration of live commerce.


#socialmedia #livecommerce #socialmediadesign #markzuckerberg #jeffbezos #amazon #tiktok #metaverse #facebook #instagram #businessdesign

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