PR in Lockdown

11: Nina Jaksic, EMEA Senior Communications Manager - BNY Mellon Investment Management


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Nina Jaksic gives us a look inside in-house communications during the coronavirus pandemic. From moments which were “definitely terrifying” to being in “awe” of colleagues managing families during lockdown, Nina Jaskic explains why “the relationships you had prior to lockdown” were so important, and how “it was really really easy for companies to appear tone-deaf”.
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PR in LockdownBy Access Studios