<p>Simon Appleby is Founder and Director of Bookswarm, the digital agency for the publishing industry. In this week's episode, we talk about being a non-specialist founder of a tech company, the power of networks and personal connections, and the idea of business-karma and "paying it forward".</p>

Simon Appleby is Founder and Director of Bookswarm, the digital agency for the publishing industry. In this week's episode, we talk about being a non-specialist founder of a tech company, the power of networks and personal connections, and the idea of business-karma and "paying it forward".

11: Outside your comfort zone (Simon Appleby interview)

This podcast explores bookish businesses and the fantastic people who create them, looking at why business are started, how they keep going and where we can take them in the future. I'm John Pettigrew - a hat wearer, a recovering editor and the creator of Futureproofs, and you can subscribe to this podcast at Apple Podcasts or wherever you get your podcasts, and follow me on Twitter as @john_pettigrew. The podcast is on hiatus for a few months from Easter 2019 but we'll be back later in the year with more great people!

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11: Outside your comfort zone (Simon Appleby interview)

11: Outside your comfort zone (Simon Appleby interview)