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Many people assume starting a podcast means starting an interview show. This format has become synonymous with the medium itself, or at least it can feel that way in the podcasting communities.
The interview model is less effective today, particularly for businesses, because the market is crowded. One example of this is when guests perform a "circuit" where they repeat the same talking points on a dozen different shows (making your episode one of many similar conversations).
If your goal is to build trust with a potential client, an interview might not be the right tool. Clients want to know what you think and figure out if you can solve their problem.
In this micro-episode:
Mentioned in this episode: Independent Podcaster Report 2025
Find more episodes and subscribe at stereoforest.com/minute.
About and SupportWritten, edited, and hosted by Jen deHaan.
About Jen at https://jendehaan.com
Support the ShowHost: Jen deHaan has a background of almost 30 years in tech, education, & instructional design and 10 years in improv and performance.
Jen's website: https://jendehaan.com
Made and produced by Jen deHaan in British Columbia, Canada.
By Jen deHaanMany people assume starting a podcast means starting an interview show. This format has become synonymous with the medium itself, or at least it can feel that way in the podcasting communities.
The interview model is less effective today, particularly for businesses, because the market is crowded. One example of this is when guests perform a "circuit" where they repeat the same talking points on a dozen different shows (making your episode one of many similar conversations).
If your goal is to build trust with a potential client, an interview might not be the right tool. Clients want to know what you think and figure out if you can solve their problem.
In this micro-episode:
Mentioned in this episode: Independent Podcaster Report 2025
Find more episodes and subscribe at stereoforest.com/minute.
About and SupportWritten, edited, and hosted by Jen deHaan.
About Jen at https://jendehaan.com
Support the ShowHost: Jen deHaan has a background of almost 30 years in tech, education, & instructional design and 10 years in improv and performance.
Jen's website: https://jendehaan.com
Made and produced by Jen deHaan in British Columbia, Canada.