In this episode our host Jack chats with Dave Aaron, founder of Boston Data Company, a BI-focused firm helping startups and small businesses harness their data.

Dave shares insights on when to invest in BI, the importance of understanding key business metrics, and how to build a strong data foundation. They also discuss the impact of the cloud data revolution, remote work, and the role of AI in business intelligence.

Whether you're a startup founder or interested in data analytics, this episode offers practical tips for making better data-driven decisions.