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11: Your 4 Content Pillars for Engaging Emails
Welcome back for another episode of the Email Marketing That Scales Podcast!
As an email marketing coach, I always ask new clients the same question - how do you feel about email marketing? I have found that about 95% of my private clients feel overwhelmed by the thought of even beginning to implement email marketing in their business.
Do you feel overwhelmed by email marketing too? Are you stuck in the loop of wondering what to say in your emails? Do you put off writing emails even though you know it is important for your business growth?
If you answered yes to any of these questions, YOU NEED TO HEAR THIS EPISODE!
Email marketing is not as difficult or stressful as you think. Let me help you make this easy!
In order to understand email marketing, it is crucial for you to understand content marketing! In today’s episode, I am going to walk you through my 4 must-have pillar’s of content marketing. With these 4 pillars you will really capture your audience's attention and create connection without feeling salesy!
I have had a lot of questions from listeners surrounding a holiday season email training. I will not be creating an email training for the holiday season this year! My goal for the rest of 2020, is to get your email marketing strategy ready for 2021! If you haven’t yet, check out episode 9 to learn more about how we are going to set you up for success in 2021 right now!
Inside This Episode:
- {5:43} Determining your content platform
- {7:12} Types of content to share with your audience
- {8:00} Understanding the 4 content pillars
- {10:12} Creating content to speak to the transformation that your customers are seeking
- {11:03} Using your brand messaging in your content planning
- {14:01} Integrating content marketing into your email marketing strategy
- And so much more!
Did this episode help you feel more confident about email marketing? Are you feeling less overwhelmed about what to say in your emails? Reach out to me on IG (@lizzromney) and let me know your thoughts and how I can better serve you! I always love connecting with you!
If you are interested in partnering with me through my Email Marketing Accelerator Program to establish your unique brand to attract your ideal customers, craft sales funnels with email marketing at the foundation, and develop an incredible customer experience - then stick around! The program is launching October 27th and you will not want to miss out. If you are ready to get your hands on some of this gold before the program launches, click here and grab my free guide to multiplying your revenue with email!
If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here!
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By Lizz RomneyWelcome back for another episode of the Email Marketing That Scales Podcast!
As an email marketing coach, I always ask new clients the same question - how do you feel about email marketing? I have found that about 95% of my private clients feel overwhelmed by the thought of even beginning to implement email marketing in their business.
Do you feel overwhelmed by email marketing too? Are you stuck in the loop of wondering what to say in your emails? Do you put off writing emails even though you know it is important for your business growth?
If you answered yes to any of these questions, YOU NEED TO HEAR THIS EPISODE!
Email marketing is not as difficult or stressful as you think. Let me help you make this easy!
In order to understand email marketing, it is crucial for you to understand content marketing! In today’s episode, I am going to walk you through my 4 must-have pillar’s of content marketing. With these 4 pillars you will really capture your audience's attention and create connection without feeling salesy!
I have had a lot of questions from listeners surrounding a holiday season email training. I will not be creating an email training for the holiday season this year! My goal for the rest of 2020, is to get your email marketing strategy ready for 2021! If you haven’t yet, check out episode 9 to learn more about how we are going to set you up for success in 2021 right now!
Inside This Episode:
- {5:43} Determining your content platform
- {7:12} Types of content to share with your audience
- {8:00} Understanding the 4 content pillars
- {10:12} Creating content to speak to the transformation that your customers are seeking
- {11:03} Using your brand messaging in your content planning
- {14:01} Integrating content marketing into your email marketing strategy
- And so much more!
Did this episode help you feel more confident about email marketing? Are you feeling less overwhelmed about what to say in your emails? Reach out to me on IG (@lizzromney) and let me know your thoughts and how I can better serve you! I always love connecting with you!
If you are interested in partnering with me through my Email Marketing Accelerator Program to establish your unique brand to attract your ideal customers, craft sales funnels with email marketing at the foundation, and develop an incredible customer experience - then stick around! The program is launching October 27th and you will not want to miss out. If you are ready to get your hands on some of this gold before the program launches, click here and grab my free guide to multiplying your revenue with email!
If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here!