What if the secret to your business’s survival isn’t about working harder or hustling more, but simply asking the right questions—ones you don’t even know you should be asking?

In this eye-opening episode of Thrive Loud, Lou Diamond sits down with Eric Eager, serial entrepreneur, CPA, and founder of For Impact Data, to pull back the curtain on why businesses keep failing—even when we already “know better.” Eric dives into the surprising reality that, despite decades of available business data, entrepreneurs across the globe are still making the same costly mistakes over and over. Why? Because of what Eric calls "experience gaps"—the things we don’t know we don’t know.

Key Highlights from the Episode:

• The “Experience Gap” Trap: Eric shares his journey through six startups (not all successful!) and reveals why seasoned business leaders keep repeating mistakes—and how to finally break this cycle using “codified wisdom.”
• Three Fundamental Business Models: No matter your industry or size, Eric boils it down to manufacturing, distribution, or services, and explains how focusing on a handful of fundamental business questions (like “Do we have enough cash?” or “Who are our best customers?”) can radically change your trajectory.
• The Business GPS Revolution: Learn how For Impact Data acts as a “business GPS,” using AI and collective wisdom to monitor the right metrics, predict risks, and recommend pivots before disaster strikes.
• From Wisdom Hoarding to Wisdom Sharing: Discover why so much valuable business knowledge gets lost in books and keynotes—and how Eric’s new podcast, Codified Wisdom, is making it accessible and actionable for everyone.
• Inspiration, Action, and Making an Impact: Eric opens up about the loneliness of entrepreneurship, the importance of sharing failures and lessons, and his mission to help save jobs and support thriving communities—one insight at a time.

Ready to change your odds of thriving in business? Dive into this episode, and discover how simple questions (and collective wisdom) can transform your business and your life.

Connect with Eric Eager:

• 4IMPACTDATA.COM
• Tune into Codified Wisdom anywhere you get your podcasts and on YouTube

Let’s make failure the exception—not the rule. Listen now and join the conversation!

TIMESTAMPED OVERVIEW

00:00 "Common Entrepreneurial Mistakes Persist"

07:25 Entrepreneurial Journey: Success and Challenges

09:33 Transforming Businesses with Key Questions

14:35 Entrepreneurial Persistence and Vision

16:13 "Business Analytics: A GPS Guide"

18:39 "Effective AI: Asking the Right Questions"

23:30 Inspiring Entrepreneurial Survival Stories

26:01 "Codified Wisdom Podcast Launch"

30:37 Regret Missing Hiking Adventures

34:36 "Eric Eager's Impactful Business Tools"

35:17 "Onward: Be Brief, Be Bright"