Dan Rowe is the Founder and CEO of Fransmart, one of the largest restaurant franchise development firms in the world. Fransmart specializes in finding the next big thing at the earliest stages and has sold over 5,000 franchises worldwide. He joins Matt to share his extensive experience in the franchise world, discussing the strategies for identifying and developing successful restaurant brands. Dan emphasizes the importance of authentic brand DNA, strong unit economics, and the right franchisee selection. Tune in for valuable advice for first-time franchisees!