Product Startup

112: Designing & Commercializing Robotics Inventions


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Andra Keay is the Managing Director of Silicon Valley Robotics which supports the innovation and commercialization of robotics technologies. She has headed up Venture Capital rounds, is a fellow lecturer, TedX speaker, and an XPrize judge. Her office is also just down the hall from our Mako Design California office at CircuitLaunch. Today Andra is going to share some valuable knowledge to help inventors, startups, and small manufacturers understand how robotics is becoming a mainstream part of new electronic mechanical products, the future of the consumer robotics industry, and tips for anyone thinking about a robotic product or even incorporating basic robotics into their new hardware product.

Today you will hear us talk about:

  • Robotics industry today
  • Robotics 2.0
  • A lot of hardware development is included in this topic
  • Commercialization of robotics
  • Robotics founders are slow to commercialize because they spend too much time researching, but then slow to execute
  • Three stools of robotics hardware companies going to market
  • Funding, product-market fit, manufacturing
  • People underestimate the value of spreading hardware to the world
  • Hardware is long-lasting, takes a while, but has profound value when done well


  • EPISODE LINKS

    Andra Keay / Silicon Valley Robotics Links:

    • Website: https://svrobo.org/
    • LinkedIn: https://www.linkedin.com/in/andra-keay/
    • YouTube: https://www.youtube.com/channel/UCKRT4z1I9fAn8LUgUaOQACA
    • Twitter: https://twitter.com/RobotLaunch


      The Product Startup Podcast Links:

      • Website: https://www.ProductStartup.com/
      • Instagram: https://www.instagram.com/ProductStartup/
      • LinkedIn: https://www.linkedin.com/company/ProductStartup/
      • Facebook Page: https://www.facebook.com/ProductStartup/
      • Facebook Group: https://www.facebook.com/groups/ProductStartup/
      • Pinterest: https://www.pinterest.com/ProductStartup/
      • Twitter: https://twitter.com/ProductStartup
      • YouTube: https://www.youtube.com/MakoInvent


        Mako Design Links:

        • Website: https://www.makodesign.com/
        • YouTube: https://www.youtube.com/MakoInvent
        • Instagram: https://www.instagram.com/MakoInvent/
        • LinkedIn: https://www.linkedin.com/company/MakoDesign/
        • Facebook: https://www.facebook.com/MakoInvent/
        • Pinterest: https://www.pinterest.com/MakoInvent/
        • Twitter: https://twitter.com/MakoInvent/


          Kevin Mako Links:

          • Instagram: https://www.instagram.com/Entrepreneurs/
          • LinkedIn: https://www.linkedin.com/in/KevMako/
          • Quora: https://www.quora.com/profile/Kevin-Mako
          • Facebook: https://www.facebook.com/KevMakoPage/
          • Twitter: https://twitter.com/KevMako/


            About: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry’s leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about Mako Design + Invent!

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            Product StartupBy Kevin Mako of MAKO Design + Invent

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