Teacher Joseph Podcast

1128 Hidden Messages in English Ads: Race, Masculinity and Media from Coca-Cola to Gillette


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This educational video explores how advertising and television shaped public ideas of race, sexuality, and masculinity across several decades.Through short, fair-use extracts from:Coca-Cola (“I’d Like to Buy the World a Coke” and “Coke Is It”)Gillette (1989 campaign and the recent version featuring Tom Grennan)British chocolate advertising featuring a Black male singerTV shows like Jamie and the Magic Torch and My Two DadsThe discussion examines how tone, casting, and cultural imagery reflected shifting social values — from racial representation and exoticism to gender expectations and the marketing of “ideal” identity.All clips are used under fair use for educational and critical analysis, not for commercial purposes. This video uses short extracts from copyrighted material under fair use for educational commentary and media analysis. No infringement intended.👉 Subscribe for more media and culture discussions exploring how advertising mirrors the society that creates it.#MediaStudies #AdvertisingAnalysis #RaceAndRepresentation #Masculinity #GenderInMedia #CocaCola #Gillette #TomGrennan #ChocolateAds #FairUse #EducationalVideo

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Teacher Joseph PodcastBy Joseph Mc