**Summary:**

In Episode #113 Ari sits down with author and brand storyteller [Mathew Turner](http://turndog.co/story/) to discuss how mistakes, when used properly, become launch-pads for success. During their chat, Matthew shares some of his most important mistakes, the associated lessons learned and the origins of _[The Successful Mistake](http://turndog.co/successful-mistake/)_.

**Time Stamped Show Notes:**

- 17:34 – Introduction of Mathew Turner of _[Turndog](http://turndog.c