Big Orange Business

115 - You Would NEVER Expect This at a Knoxville Cookie Shop 😳


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You would NEVER expect this at a Knoxville cookie shop
 😳

Then one of the owners looked at Haley Jones and said:

“I’m working on some kidneys right now.”

In this episode of the Big Orange Business Podcast, Haley visits Whimsy Cookie Company—one of Knoxville’s most creative and fast-growing small businesses—offering a behind-the-scenes look at the kind of local businesses that make people fall in love with East Tennessee.

What starts as a conversation about cookies quickly turns into a behind-the-scenes look at entrepreneurship, family business, custom design, and what it really takes to build a thriving boutique brand.

In this episode, we discuss:

  • The wildest custom cookie orders they’ve ever created
  • Opening a retail business during the 2020 pandemic
  • Building and managing a family-run business
  • Scaling to handle 1,000+ cookie orders
  • Why handmade products cost more than most people realize
  • Seasonal demand, weddings, graduations, and custom events
  • What makes Whimsy Cookie Company stand out in Knoxville


Whether you’re an entrepreneur, small business owner, or just love hearing how creative brands are built, this episode offers insight, humor, and real-world experience.

Follow Whimsy Cookie Company:

Website: https://whimsycookieco.com/
Instagram: https://www.instagram.com/whimsycookieknoxville/?hl=en

Subscribe to the Big Orange Business Podcast for conversations with the entrepreneurs and business owners shaping East Tennessee.

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Big Orange BusinessBy Haley Jones

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