Do you keep abandoning projects, systems, or goals the moment they get uncomfortable—even when they align with your vision? You're not alone. Most entrepreneurs quit what they're passionate about because they've been taught a dangerous lie: if it's right, it should feel easy. In this episode, I reveal why alignment doesn't mean comfortable, how to distinguish between growth discomfort and misalignment, and the framework that helps you persist through the breakthrough instead of quitting right before it happens.

What You'll Learn:

• Why "if it's right, it feels easy" is costing you everything
• The two types of discomfort every entrepreneur faces (and which one to push through)
• The 5-question framework to determine if you should persist or quit
• Why most entrepreneurs quit right before the breakthrough—and how to avoid this pattern
• Real client story: How one entrepreneur almost abandoned the exact system that transformed her business
• The predictable arc of transformation (and where most people bail)
• How to tell if discomfort signals growth vs. misalignment

Featured Framework: The Growth vs. Misalignment Test

Run through these 5 questions when facing discomfort:

1. Can I clearly articulate why this matters to me?
2. Does this violate my core values?
3. Am I drained without purpose, or exhausted with purpose?
4. Would I regret walking away?
5. Have I given this enough time to actually work?

Apply This Week:

Identify ONE thing you've been avoiding or abandoning because it feels uncomfortable. Run it through the 5-question framework. If it's aligned growth discomfort—commit to 90 days. Track your progress and notice when you hit the Messy Middle.

Thanks for listening!

Connect With Me:

📩 Join my email list: https://www.solutionsforscale.com/subscribe
📱 DM me on Instagram: @solutonsbyjenncody

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