The Shift to Digital and Connected TV (CTV) in Campaign Advertising We discuss the 2024 election's massive shift toward digital advertising, particularly the 506% growth in Connected TV (CTV) spending compared to 2020. This topic covers the strategic differences between parties, such as the Republican focus on mobilization via "always-on" digital strategies versus Democratic spending advantages on platforms like Google and Meta.

The Shift to Digital and Connected TV (CTV) in Campaign Advertising We discuss the 2024 election's massive shift toward digital advertising, particularly the 506% growth in Connected TV (CTV) spending compared to 2020. This topic covers the strategic differences between parties, such as the Republican focus on mobilization via "always-on" digital strategies versus Democratic spending advantages on platforms like Google and Meta.

12 Billion Dollar Forever Campaign

“Agenda” is a sharp, no-nonsense news podcast that breaks down the stories shaping our world. Each episode delivers clear, concise insights into the day’s biggest headlines — without the noise, hype, or spin. We explain what’s happening, why it matters, and how it fits into the bigger picture. Fast. Focused. Insightful. Whether you want a quick briefing or deeper context, “Agenda” keeps you informed and ahead of the curve.

News

News Commentary

Politics

“Agenda” is a sharp, no-nonsense news podcast that breaks down the stories shaping our world. Each episode delivers clear, concise insights into the day’s biggest headlines — without the noise, hype, or spin. We explain what’s happening, why it matters, and how it fits into the bigger picture. Fast. Focused. Insightful. Whether you want a quick briefing or deeper context, “Agenda” keeps you informed and ahead of the curve.

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12 Billion Dollar Forever Campaign

12 Billion Dollar Forever Campaign