In 2020, I took a leap into the world of "boring businesses" and bought a barbershop during the pandemic, expecting to apply my marketing skills to boost its success. Spoiler alert: It didn't go as planned. From struggling to find qualified barbers to juggling increasing overheads, this episode dives into the gritty realities of small business ownership. I'll share the crucial insights gained from this venture, the importance of focus in entrepreneurship, and why sometimes, the best opportunities are the ones you pass up. Tune in to hear how a seemingly smart investment turned into a classroom for some of life's toughest business lessons.