The Slow Creative Podcast with Krista Bauer

12. Five Tips for Writing Copy That Connects


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In Episode 12, I share five tips for helping you write sales pages that connect with the right people (AKA write copy that connects). 


Copywriting is an essential marketing skill, yet, so many entrepreneurs find themselves deep in the weeds when it comes to writing resonant copy that connects with their best-match clients.


If you struggle to engage your ideal clients with the words you write, then tune in to this episode for simple tips to improve your writing so that you can start crafting resonant copy immediately.


What's covered:



  • Simple tips to help you write clear, engaging copy that speaks directly to your ideal audience

  • 3 of my fave market research Qs to ask to help you know and understand your client 

  • Tips for writing in a natural tone of voice including a few of my fave writing apps 


Links and resources mentioned in the show: 



  • 5 Keys of Writing Copy That Connects Workshop Replay

  • Speak Your Client's Language Workshop Replay 

  • Otter Transcription app 

  • Descript (all in one editing/transcription app)


If you have a question or would like to share your top insights from this episode, click here to send me a voice message and I’d be happy to answer or share it in an upcoming episode.


Head over to https://kristabauer.com/podcast for a copy of the show's transcript and to get the links and resources mentioned in the show.


Enjoy the show!


Blessings, K.



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit kristabauer.substack.com
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The Slow Creative Podcast with Krista BauerBy with Krista Bauer