Introvert on Stage

#12 How Do You Know Your Hour's Worth When You're Just Starting Out?


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The biggest question that I get from entrepreneurs who are just starting out is "HOW MUCH DO I CHARGE?" In the beginning stage of your business, it can be difficult to know exactly how much you should charge for your product or service and it is okay to be lost. I was, too. First of all, it is crucial to do market research. Find out what competitors are charging and how much your ideal clients are willing and able to pay. If you're just starting out, I would focus on having a slightly lower price than your competitors OR focus on offering so much more value at a higher price and give irresistible offers that make you stand out from your competitors. In the beginning stage of my entrepreneur-journey, I wasn't sure if my service will be considered "worthy" at a certain price point, and with the burning desire to be able to help as many clients as possible, I started to undervalue my service, my hour, and ultimately the business itself. It was nice having so many clients, but the pricing point attracts different groups of people.  Every time you're having doubts about 'is this the right price?' remind yourself this: people who pay, pay attention. 

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Introvert on StageBy Olivia Lee

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