In the last 10 or so years many entrepreneurs and businesses have been asking if there is a way to do well as an organization while genuinely doing good in the world?

Our guest on this episode is Peter Samuelson. Peter is the Co-Founder and President of First Star and CEO of PhilmCo Media, llc. He is a serial pro-social entrepreneur. In 1982, he co-founded the Starlight Children's Foundation. By 1990, the positive psychological impact of Starlight seeded his next pro-social endeavor, Starbright World, which he co-founded with Steven Spielberg. 1999 saw the formation of First Star, 2005 EDAR, "Everyone Deserves a Roof", and 2013 saw him launch ASPIRE, the Academy for Social Purpose in Responsible Entertainment. In the midst of all this, Peter has produced 26 films and raised four children. Educated at Cambridge and the Anderson School of Management at UCLA, Peter and his wife, Saryl, continue to fight every day for those less fortunate, chiefly among them are America's abused and neglected children.

More about Peter Samuelson. Website https://www.samuelson.la

Social Media: https://www.facebook.com/petergsamuelson. https://twitter.com/PeterGSamuelson https://www.linkedin.com/in/petersamuelson

Starlight Children's Foundation—an international charity dedicated to granting wishes for seriously ill children www.starlight.org

Starbright World www.starbrightworld.org

First Star www.firststar.org, a separate national 501(c)(3) charity that works to improve the public health, safety, and family life of America's abused and neglected children

EDAR "Everyone Deserves A Roof" www.EDAR.org and ASPIRE, the Academy for Social Purpose in Responsible Education, whose undergraduate courses have been successfully piloted at UCLA www.aspirelab.org

Part 1) Pro-Social Entrepreneurship

• Reconsidering the False Binary System of Profit and Loss
• The Business of Doing Good
• The Problem with "Non-Profits" and How to Fix Them
• What is a Pro-Social Entrepreneur
• New Solutions for Old Problems
• Partnering with Steven Spielberg
• Changing Foster Kids lives at 87% Rate
• The Old Lady Living in a Box who Sparked an Invention

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