Natural Born Leaders

#12 - Scaling Comes From Operational Excellence


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Welcome to another episode of the Natural Born Leader podcast! Today, I want to talk about something super important for businesses: operations. You know, everyone talks a lot about marketing, but not many people discuss operations, which is like the behind-the-scenes magic.

Imagine you have a cool video on YouTube, and lots of people watch it. But what if your business doesn't make much money even though everyone knows about it? That's because being a great operator is just as important as being a great marketer.

I heard this guy on YouTube saying you can make tons of money with 100,000 subscribers. But guess what? I made good money with only 6,000! The secret? Being a great operator.


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Natural Born LeadersBy Serge Gatari