In this episode I talk with Monisha Bajaj, social entrepreneur and content marketing expert. She is the founder of the non-profit organization 'Ruam Chay' that runs interpersonal violence prevention programs and at the same time works as a freelance marketing strategist. She helps purpose-driven businesses to improve their content marketing by planning, organizing and creating digital content for them.

In our interview we talk about the importance of creating messaging strategies, the way you should use content marketing asa social enterprise and the challenge that we often speak to multiple audience segments. Enjoy it :)