Gigi is a multi-hyphenate expert dedicated to building thoughtfully curated, people-centered, and visually addictive brands. With a rich blend of agency and in-house experience, she’s driven impactful projects across digital, print, branding, UX/UI, content creation and more. As Director of Brand and Creative Services at BrainTrust Founders Studio, Gigi supports inclusive beauty and wellness founders, collaborating with brands like Cantu Beauty, Flawless by Gabrielle Union, and media outlets such as the LA Times. Based in Los Angeles, Gigi enjoys creative projects hosting dinner parties for her queer inner circle.

(0:00) - Intro

(2:10) - Catching up with Gigi

(3:57) - Childhood and Upbringing

(7:30) - Navigating Dual Identity

(11:11) - Musically Inclined Family: Singing, Dancing, Acting

(14:11) - Family Pressure to Study Science

(18:00) - Psychology Major as Me-Search

(20:22) - Coming Out to My Family

(24:48) - Anxiety Post-Graduation & Making Ends Meet

(26:24) - Discovering Marketing as a Career Path

(29:48) - Gaining Career Confidence

(32:42) - Overcoming Imposter Syndrome

(37:39) - Being a Triple Minority: Woman, Latina, Gay

(41:38) - Current Marketing Role at BrainTrust Founders Studio

(43:06) - Benefits of Being a Generalist

(46:13) - Secret to My Career Success

(48:39) - Connecting with My Peruvian Heritage

(52:04) - Advice for Listeners

(53:00) - Connecting with Gigi

(54:20) - Connecting with Fiorella

Feel free to connect with Gigi

Instagram

Feel free to connect with Fiorella Lopez Lima: ⁠

Website⁠ ⁠

Linktree⁠ ⁠

Free Career Coaching Discovery Call⁠ 

⁠YouTube⁠ ⁠

Instagram (Not Your Spicy Latina)⁠ ⁠

Instagram (Latinas Ahead)⁠ 

Tik Tok (Not Your Spicy Latina)

Tik Tok (Fiorella Lopez Lima)

⁠LinkedIn⁠