This LMScast with Shawn Hesketh covers the product creation and constant improvement necessary to provide the best experience to your customers. Shawn is the creator of WP101, which is a blog, course, and WordPress plugin dedicated to teaching people of all experience levels how to use WordPress.

Shawn started WP101 as a video series in 2008. At first he was not making any money from it, and the process of maintaining it was long and tedious. He found that the most valuable approach anyone can have when providing a product or service is constant improvement and the reception of feedback. In order to do this Shawn created a large support community online that he is active in.

This podcast includes details about Shawn’s journey, his success strategy, and tips on how to be successful with your product or service. It also covers the importance of maintaining a healthy work-life relationship and how Shawn does this. This episode talks about the ways that Shawn makes money from his product externally from his own website and blog.

You will learn about building your online community, receiving feedback from that community, constant improvement, and sustaining a healthy relationship between your work life and personal life. You will also receive tips regarding reflecting on and improving your process.

Find out more about Shawn Hesketh at WP101.com, and learn more about Chris Badgett at LifterLMS.com.