So you've got a blog and you're wondering how to monetize it.

Let me stop you right there.

You don't monetize a blog. You don't monetize a blog for the same reason you don't monetize a billboard.

Why don't you see people asking how to monetize a billboard? Because it's an absurd question. Why do you have a billboard? You have a billboard to advertise. What do you advertise? You advertise your product or service.

What is the product or service I should sell? That's a much better question.

You don't have a monetization problem, you have a business problem.

I have to burst a really big bubble you might have: a blog is not a business. A business is a business. A blog is a marketing tool.