In this episode of The Revenue Cafe Podcast by Breadcrumbs Hot Takes Live, host Armando Biondi engages Aaron Cort, the VP of Operations at ClickUp, discusses the importance of a reliable source of truth in data, the modern data stack, and key considerations for marketing teams. He emphasizes the significance of structured data architecture and clear metrics definitions. The discussion delves into strategies for fostering alignment across complex organizations and practical steps for driving growth.

HIGHLIGHT QUOTES

Crafting Clear Metrics Definitions for Business Clarity - "Having clear data definitions on your key metrics is crucial. If you don't have simple definitions, that's a problem."

Starting with Strategies to Drive Organizational Growth - "Start with strategies. Start with how you're forecasting growth in the business. That exercise will force you to think about this stuff."

You can find out more about Aaron Cort in the link below: 

• LinkedIn: https://www.linkedin.com/in/aaroncort/

HOST: Armando Biondi
GUEST: Aaron Cort
Breadcrumbs Podcast