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You may have thought someone had gone mad when you first heard this idea — shut down I-277 for a few hours for a 10k road race. No, not during rush hour, but still – it had never been done! Well, it worked — and the first Around the Crown 10k exceeded expectations. More than 4,500 runners thought it was a great idea to run a loop around uptown with the best view of the skyline you can experience, at a speed you can enjoy because you’re not in a car. It was so successful, in fact, that they’re doing it again this May — also on a Sunday morning when the weather should be perfect. We’ve got the mastermind behind this landmark race with us on BrandBuilders Podcast today, Brian Mister, and a brand new member of the ATC team who will help take the race to the next level, Brittany Yoho.
By The Dunstan Group4.9
3434 ratings
You may have thought someone had gone mad when you first heard this idea — shut down I-277 for a few hours for a 10k road race. No, not during rush hour, but still – it had never been done! Well, it worked — and the first Around the Crown 10k exceeded expectations. More than 4,500 runners thought it was a great idea to run a loop around uptown with the best view of the skyline you can experience, at a speed you can enjoy because you’re not in a car. It was so successful, in fact, that they’re doing it again this May — also on a Sunday morning when the weather should be perfect. We’ve got the mastermind behind this landmark race with us on BrandBuilders Podcast today, Brian Mister, and a brand new member of the ATC team who will help take the race to the next level, Brittany Yoho.

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