Contagious Culture

#123 | Sustaining Meaningful Donor Relationships After the Gift | Podcastathon 2025


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This Contagious Culture Podcast session centers on one of the most overlooked yet powerful stages of fundraising: stewardship. Ana Marte and Brooklyn Stanfill unpack what happens after the gift is made, how to personalize stewardship at scale, communicate impact in meaningful ways, and create follow-up systems that deepen trust rather than drain capacity.

They explore how thoughtful, consistent stewardship builds long-term donor loyalty, strengthens organizational culture, and turns supporters into true partners in the mission.

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Contagious CultureBy Kyle S. King