"Lose 15 lbs in 6 weeks!!......"

We'd be lying if we said we didn't try this once.

While it went against our core values we really thought that it would help people get off the couch and into the gym where we could deliver some results quick... and then ideally they would stick around as we coached them up for long term success.

It was largely a flop in this regard. Most people sprinted for 3-6 weeks and then we never saw them again.

Longer term goals. How to set them and why those who do come out on top is the focus of todays episode.